BESSON CHAUSSURES

At a glance
About
Besson is one of the leading shoes retailer in France through a network of 135 stores widespread across France.
Besson offers an attractive selling proposition based on value and fashion (leather shoes representing 60% of total sales) at affordable prices (average price of c.€40) targeting mainly women.
Besson has a wide product offering of 4,000 SKUs, renewed each season, including private label (c. 75% of sales) and international brands (25%).
Account managed by Philippe Klocanas, Dimitri Fotopoulos, Paul Cordahi and Camille Duxin.